• Start Time:
    10:15AM
  • End Time:
    10:45AM
  • Day:
    Day 2

Talk:

  • Benefits and challenges of using sentiment analysis to quantify emotions
  • How refined is out ability to measure sentiment?
  • Process behind building a digital sentiment index
  • Outcomes – what can this approach provide to the business?
  • Next evolutions and expectations for sentiment analysis

Associated Speakers:

Bas Komen

Global Digital & Social Media Director

Cloetta

Associated Talks:

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