Tag: LinkedIn
Engagement is a currency, not a quality explains @tomliacas from #engagementlabs
For any social media marketer worth their salt, engagement is the holy grail. It’s also a tangible, quantitative attribute which puts you ahead of the rest – and not everyone realizes this. #SMWF sponsors, #engagementlabs, explains what needs to be done to push engagement to the next level… I think most of
Pin it to win it: Boston Celtics’ tap into the power of #Pinterest
Pinterest has made a big dent in the world of social sharing in the past year. Quickly shooting up the social media pyramid, Pinterest ranked as number three social media website in a recent Experian Hitwise report following Facebook & Twitter and just ahead of LinkedIn. Having gained a reputation
#SMWF announces @Wildfire as Platinum Sponsors
#SMWF is very pleased to announce that Wildfire, the social media marketing tool designers, has come on board as a Platinum Sponsor for the event at the Sentry Centers, New York on Nov 27th – 28th, alongside speaking at the social marketing track. Wildfire’s opinions and insight will undoubtedly be
It takes more than a hashtag to become a social business
By Zoe Sands, Head of Digital Marketing, Juniper Networks On my quest for social media knowledge and learning I continue to attend lots of social media events, most recently SMWF in London. After attending many sessions it sprung to mind that although there is still a lot of buzz around
The real way social media is helping business by @GuyClapperton
Writing about social media is exciting – it’s a bit like writing about the emergence of the Web in the mid-1990s, which I did. A brand new medium, very exciting but very quickly people take it as read that we’re all webbed up, or ‘social’ now. Understandably they want to
Get ready for day 2 of #SMWF!
It was great to see everyone and celebrate the industry at the Social Soiree! We hope you’re all feeling fresh and ready for another exciting day of discussion and insight. Today alongside the keynote track the Enterprise and B2B Marketing workshops will be taking place as well as the Mobile
Why social media conversations can no longer be regarded as folly? By @text100uk
By Dan Baxter, Managing Director, Text 100 Text 100 is sponsoring Social Media World Forum in London next week. We’re doing this not just because we fundamentally believe in the power of social but also because we feel we are at a crucial point in its maturity. Social media has
SMWF speakers at a glance #SMWF 2012
The Social Media World Forum Europe 2012 is kicking off next week on 27-28th March at the Olympia 2 in London. The event boasts a packed agenda with over 150 speakers, delivering top notch insigh and discussion on the social media trends. We’ve created a speaker index that allows you
Social CRM spend set to surpass $1Billion in 2012
With spending on customer service processes and applications to assist sales expected to exceed $1Billion globally this year (Gartner Research), the hype around Social CRM software is over and companies are rolling up their sleeves and getting down to business. While B2C markets have seen the biggest adoption of social
Ten Tips for Creating Dialogue in Your LinkedIn Group
By Anders Lundin, EMEA Digital Lead for Text 100 There is no doubt that LinkedIn has taken the position as one of the leading social platforms for B2B communications. LinkedIn currently has around 150 million users and the platform is used almost exclusively for business contacts and business communication, which
Why 2012 Will Be The Beginning Of The End For Social Media
By Christer Holloman author of ‘The Social Media MBA’ For how much longer will we call ‘smartphones’ just that and not simply ‘phones’? ‘Smart phones’ will be the de facto standard in a not too distance future (it’s already the case in certain clusters), the long name will eventually be made
The top 5 tips for securing a job in Social Media – in partnership with e2i
If you’re looking for a job, your online profile is more important to you now than ever before, even more so if you are looking for a job within social media! Social media now plays a role in finding, positioning and promoting yourself to your potential future employer. With strong